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How to Embed Instagram Feeds on Your Website

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Pictures speak a thousand words. A thousand? How about close to 1 billion?

Instagram's 1 billion active monthly users are not only speaking but doing business and building networks through images and hashtags.

how to embed Instagram feeds on your website

Many Instagram users use the platform to build their brand, improve customer loyalty, collect social proof, and grow their business - treating their Instagram feed like an online magazine, with an editorial strategy to match. Your Instagram account features creative posts, thoughtful captions and (hopefully!) fantastic customer-generated content, but just because all of this information lives in Instagram doesn’t mean it has to stay there. In fact, why not get extra mileage out of the time and effort you're putting into creating beautiful feeds and embed Instagram feeds you’ve designed on your website?

Give your Instagram content legs with Juicer’s free Instagram aggregator.

What’s the Benefit of Embedding Instagram Feeds on a Website?

While you may have thousands of followers on Instagram, there are thousands more potential followers and customers visiting your website every day. When you embed Instagram feeds on your website, your visitors get a glimpse into your creative, social side as they browse your site. (And may be prompted to give your brand an IG follow, if they're not already!)

Plus, when you embed Instagram feeds on your websites, there are many benefits; you can keep visitors on your web pages longer, provide authentic testimonials around products and services, and aesthetically improve your website, just to name a few. Depending on your Juicer plan, your embedded Instagram feed updates between 10 minutes to every 24 hours, so you always have fresh, new content on your website - without jumping through any extra hoops! - as you post new images to your Instagram account.

How Do I Put an Instagram Feed on My Website?

Let’s get down to business. How do you embed an Instagram feed on your website? Embedding an Instagram feed on your website is super easy with Juicer’s Instagram aggregator. With a simple code, embedding and managing your Instagram feed is all done through the Juicer dashboard.

To add an Instagram feed to your website, follow these 3 simple steps:

Sign up for Juicer’s free Social Media Aggregator tool and Instagram feed tool.

embedding Instagram feeds source screen

Add Your Instagram Account to Your Embeddable Feed

embedding Instagram feeds source screen

Name your feed and then “Add Social Media Source” and choose the Instagram icon. Instagram will direct you to confirm your account and allow Juicer to access it. You will then need to enter in your Instagram account name to add Instagram to your embeddable social feed. Watch as Juicer automatically populates all of your recent posts into the Juicer dashboard!

Embed Your Juicer Code into Your Website

embedding Instagram feeds dashboard screen

On the panel located on the left-hand side of the dashboard, go to “Embed In Your Site” and click on your customized embed code. You can simply copy and paste it into your web pages.

Log into your site management console and embed the Juicer code into any page you like! Adding an Instagram feed to your website is that easy!

How Do I Add an Instagram Feed to Wordpress?

So glad you asked! For Wordpress users, Juicer offers an Instagram Widget for Wordpress with over 10,000 active installations and a stellar 4.5-star rating that will embed your Instagram feed for you. Check out Juicer’s Wordpress Plugin and follow these super simple instructions.

Juicer’s WordPress plugin - embed Instagram feed on website

Instagram Widget Wordpress Installation Quick Guide

Download the Juicer Wordpress plugin zip file, unzip it, and upload it to your Wordpress site under the /wp-includes/plugins directory.

Sign up to create a free social media feed with Juicer.

Once you’ve done that you can use the shortcode:
[juicer name='YOUR_FEED_NAME'] in any post or page

Edit embedded Instagram feed name prompt

To get your Juicer social media feed name:
- Login to your Juicer account
- Navigate to
- Click “Edit” on the feed you wish to embed in your website
- You'll be directed to a URL like
(Pro tip: The ‘juicer’ portion of the URL above will be replaced by your Instagram handle.)
- To use a shortcode for the embed feed try [juicer name='juicer']
- Verify that the name in the shortcode is your Instagram handle, just to be extra sure you're getting all your fabulous content in there correctly.

Alternately, you can add the feed to your template directly if you like using PHP. Here’s an example:
<?php juicer_feed('name=juicer'); ?>

Benefits of Adding an Instagram Feed to Your Website

As mentioned above, adding an Instagram feed to your website offers many benefits, let’s take a closer look:

  • Easily gather your social media content by @username or #hashtag
  • Set up rules & filters to automatically eliminate unwanted content and duplicate posts.
  • Permalinks to each of your social media posts, optimized for SEO. (As of recently, Instagram also support adding img alt tags to your photos, which are also helpful for SEO.)
  • Responsive grid for dynamic layouts and customization.
  • Infinite scroll: load more content simply by scrolling … and scrolling … and scrolling.
  • Auto-approve all your user-generated content, or set up auto-moderation filters.
  • Custom CSS: Style it to fit your brand or site.
  • Analytics: Find out who uses your Wordpress social feed, and how they interact with it.
  • Juicer’s Instagram feed also gives you access to more than 15 more sources such as Facebook and Twitter. Add all of your favorite social media channels into one beautiful social media feed.

Which Juicer Plan Is Right for Me?

Juicer knows not everyone has the same needs when it comes to their Instagram feeds, that‘s why we’ve created a variety of options and packages to choose from. Both of our free and monthly paid options are no commitment, no contract. You can simply sign up and get started!

Small Plan (Free)
Juicer’s free plan is perfect for personal bloggers and individuals who only want to add 1 or two social media sources to their website feed. The Small plan allows you to add up to 2 sources to your feed (i.e. Instagram and Facebook) and pulls in new posts every 24 hours. With this plan, you also have access to templates and custom styling but Juicer branding is also displayed on your feed.

Medium Plan ($19/month)
Juicer’s Medium plan is designed for small businesses and bloggers who want to add multiple social sources to their website feed. With this plan, you can add up to 5 social media sources which are automatically updated every hour. The Medium plan comes with full content moderation and filter tools which allow you to manage and automatically set rules and filters for new content. Another great feature is there is no Juicer branding!

Large Plan ($99/month)
For larger businesses, agencies, and e-commerce sites, our Large plan allows up to 15 different social media integrations and 3 embeddable social media feeds. The Large plans updates every 15 minutes and includes full moderation/filter features in addition to analytics and analysis tools.

Juicer social media aggregator and embed Instagram feed pricing

Instagram Feed on Website Example

Don't take our word for it! Check out these happy Juicer customers who have used Juicer’s Instagram feed on their websites. We're not bragging (much!) but maybe you know some of these IG peeps?

Bon Jovi

 bon jovi social media and embed Instagram feed

OMag Insiders

O magazine embed Instagram feed on website

The Golden Globes

golden globes embed instagram hashtag feed on website

There is no denying that Instagram is a fantastic marketing tool, and by adding an Instagram feed to your website, you can truly maximize your efforts. Juicer’s Instagram feed is free to start and offers affordable options jam-packed with cool features. So what are you waiting for? Add an Instagram feed to your website today!