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REVEALED: The Must-Read Technique That Uses Terrifying Hexes for More Viral Content

Posted June 3rd, 2015 by Dale Smarkly in

People are always asking me how I get content to be so viral. I wish I could say that it's no big secret ... but it really is a big secret! It's actually kind of hard for me to go through with sharing this right now.

One time I was taking a hip-hop dance class at the YMCA when it hit me: fear motivates. And this truth can be applied to making content more sharable. I was so excited about this revelation that I walked out of my class mid-routine. Needless to say, my classmates were confused! I never ended up going back to the class. I tried to get a refund for the remaining courses that I'd already paid for, but the person in charge didn't agree with that.

Later, I figured out how I could apply my new knowledge to my content. Adding a simple statement to the bottom of my blog posts or images increased the odds of it being shared by 5,000%.

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You'll see that I added a very scary threat to the bottom of the image. That's effective on its own, sure. But it's just a threat. It's nothing without the rite that makes the curse true:

  • Sit on the floor and surround yourself with candles (Yankee candles are fine, whatever's around. I actually use "cotton breeze" candles I think I got from Target because they were on sale).
  • Light the candles and turn off the lights.
  • Type the curse over and over into Evernote. Maybe 100 times.
  • Blow out the candles and go to bed without dinner.

What creative ways have you come up with to make your content more viral and sharable?

Dale Smarkly is editor-in-chief of The Content Moron and Juicer's resident social media sorcerer. Though he is not a real person, you can follow him on Twitter and Instagram @TheContentMoron for a barrage of the most atrocious advice imaginable.